Fuck Art Lets Make Money

Only a year or two ago every web designer was claiming to be an art star. Reality has hit in, a branded advertising star is more like it. Some car company has the big names lined up to sell its new youth oriented (aka cheap and crappy) cars.

Truth be told I have nothing against artists and designers making money off ads. Or against big companies using artists in exchange for cold cash. But as a creative you need to retain some integrity. And more importantly make it good. And if they are using your name, then that's 1000x more reason to make it good. Erik Natzke, Bradley "Gmunk" Grosh, and Joshua Davis were all once seriously talented. Still might be, but the crap they made for this campaign is an utter embarrassment. Sad.

Only Lia + Miguel (the brains behind the amazing dextro and turux sites) retain their integrity with a decent piece. And they are smart enough not to attach their art names to the site. Quality control is the name of the game.